Kaffeemacher
Swiss–German specialty roaster and coffee academy with a dedicated El Salvador Department and active El Salvador sourcing. One of the most strategically significant buyers on Kaiserblick’s WoC Brussels 2026 list.
Website: https://kaffeemacher.ch (CH) / https://kaffeemacher.de (DE/EU) B2B contact: partnerschaften@kaffeemacher.ch El Salvador contact: Juan Boillat (Leiter Abteilung El Salvador — see Key contacts) Fit: HIGH (dedicated ES department, active ES product, long-term partnership model)
(source: Kaffeemacher (website))
Company overview
Founded in 2009 as a specialty coffee education project; began commercial roasting in January 2017. Operates as a Social Business — profits are reinvested rather than distributed, and the purpose mandate is written into the company’s articles of association and Swiss trade registry.
Locations:
- Basel, Switzerland — HQ, Haus des Kaffees (roastery, academy, test centre, film studio), Café frühling (Kleinbasel, “Best of Swiss Gastro” winner), Kaffeemacher Café (Basel SBB station)
- Dinslaken, Germany — EU fulfilment centre; ships to Germany, Austria, and the broader EU; coffee academy
Owned farm: Co-owns Finca Santa Rita in Tablazon, Dipilto, Nueva Segovia, Nicaragua (since 2017) — 3.4 manzanas (~2.38 ha); managed by Claudia Lovo and Tim Willems (Brida Azul); scores 80–88 points; 3 competition medals. The farm is a learning and networking hub, not a commercial-scale operation.
(source: Kaffeemacher (website))
El Salvador programme
Kaffeemacher maintains a dedicated El Salvador Department, led by Juan Boillat (Leiter Abteilung El Salvador / Röster / Barista) — an unusual organisational commitment that signals ongoing, structured ES sourcing at meaningful volume.
Active El Salvador product (as of May 2026):
- Los Naranjos — filter coffee from El Salvador; listed in the active shop; customer reviews dated 08/05/2026 confirm it is currently available. Full farm details not captured in the crawl — verify on the product page before outreach.
El Salvador is not among the three countries named in Kaffeemacher’s general marketing copy as sourcing focus areas (Nicaragua, Mexico, Brazil), yet the dedicated department and live product contradict that framing. The ES programme is real and operationally active.
(source: Kaffeemacher (website))
Sourcing philosophy
- Long-term partnerships — multi-year relationships; works toward “partner on eye level” rather than buyer/seller dynamic
- Producer-set pricing — prices are set by producers or negotiated well above local markets; explicit rejection of roaster-determined pricing
- ~25 green coffees per year — concentrated, curated portfolio rather than broad spot buying
- No EU organic certification requirement — the company promotes organic transitions at origin (Apas Brazil, Toca Mexico) but does not require EU organic labels on its own retail products
- Import partners — works through partners who share its philosophy; does not solely buy direct
(source: Kaffeemacher (website))
Current coffee range
| Product | Type | Origin | Notes |
|---|---|---|---|
| Los Naranjos | Filter | El Salvador | Active as of May 2026 |
| Amigo | Filter | Rotating | Subscription/adventure filter |
| Flhor | Café crème / filter | Honduras, Marcala La Paz | Washed, ~1700 masl |
| Apas | Espresso | Brazil, Serra da Mantiqueira | CH BIO certified |
| Dreispitz | Espresso blend | Various | Flagship blend |
| Henrique | Espresso | Brazil | High-rated (4.6/5, 135 reviews) |
| Toca | Espresso | Mexico, Zongolica | Kaffeemacher’s own project |
| Compadre | Espresso | Various | ”Italian-style” espresso |
| Mano | Espresso blend | Various | Newer blend |
| Sueño | Decaf espresso | Mexico | Swiss BIO certified, local-radius decaf chain |
| Various | Green coffee | Brazil, Honduras | Sold as roastable green |
The range currently lacks a second El Salvador product alongside Los Naranjos, suggesting room for a Kaiserblick addition.
(source: Kaffeemacher (website))
Quality credentials
- Q-Graders on staff (David Wistorf confirmed)
- Cup of Excellence jurors (multiple team members)
- Swiss Roasting Championships 2024 — won 4 of the top 5 places
- Felix Hohlmann — co-founder, German Barista Champion
- Michel Indelicato — Head of Academy, sensory specialist, management
- YouTube channel, podcast (Spotify), and Kaffeewissen blog with large followings; influential in German-speaking specialty coffee education
(source: Kaffeemacher (website))
Key contacts
| Name | Role |
|---|---|
| Juan Boillat | Leiter Abteilung El Salvador / Röster / Barista — primary contact for ES sourcing |
| Felix Hohlmann | Co-founder, Gründer, Röster |
| Michel Indelicato | Trainer, Head of Academy, Sensoriker, Geschäftsleitung |
| partnerschaften@kaffeemacher.ch | B2B and partnership enquiries |
(source: Kaffeemacher (website))
B2B and wholesale
- Minimum order: 10 kg/month for wholesale pricing
- Gastro partnership model: contact via partnerschaften@kaffeemacher.ch; individual concept development, barista training support
- White-label / co-branding: possible, discussed case by case
- Distribution: Switzerland (Basel shop + online), EU from Dinslaken (Germany, Austria, broader EU)
(source: Kaffeemacher (website))
WoC Brussels 2026 outreach notes
- Fit level: HIGH — dedicated ES department, active ES product, strong quality alignment
- Approach: Contact Juan Boillat directly as the El Salvador lead; reference the Los Naranjos programme to show familiarity with their existing ES sourcing
- Angle: Long-term partnership framing fits their philosophy; producer-set pricing language resonates; Kaiserblick’s farm-to-export integration (farming → processing → roasting) mirrors their own “Anbau bis in die Tasse” brand
- No certification barrier — EU organic not required
- Retail price point: CHF ~10.50–12.90/100g filter and espresso; Swiss market supports premium pricing
Sources: Sources
Sources
- Kaffeemacher (website) —
raw/International export/kaffeemacher-ch-crawl.md